/* SEO — a anatomia da busca, sem promessas de posição */
.se-heroi { min-height: min(100svh, 960px); align-items: center; padding-block: calc(var(--topo-h) + 54px) 60px; }
.se-heroi .pg-heroi__arte img { object-position: 58% 50%; }
.se-heroi .pg-heroi__arte::after { background: linear-gradient(90deg,var(--carvao) 0%,rgba(11,10,9,.78) 47%,rgba(11,10,9,.54) 100%),linear-gradient(0deg,var(--carvao),transparent 45%); }
.se-heroi .pg-heroi__texto { max-width: 760px; }
.se-heroi .pg-heroi__titulo { font-size: clamp(3.3rem, 5.7vw, 6.8rem); max-width: 13ch; }
.se-heroi .lead { max-width: 48ch; }
.se-heroi__grade { display: grid; grid-template-columns: minmax(0, 1.05fr) minmax(0, .95fr); gap: clamp(24px,4vw,65px); align-items: center; }
.se-heroi__preview { position: relative; max-width: 510px; width: 100%; padding: 24px; margin: 60px 0 0 auto; border: 1px solid rgba(255,90,31,.5); border-radius: 24px; background: rgba(14,13,12,.84); backdrop-filter: blur(10px); box-shadow: 0 40px 90px -30px #000; }
.se-heroi__preview > .mono { font-size: .65rem; letter-spacing: .1em; color: var(--ouro); margin-bottom: 18px; }
.se-heroi__pesquisa { display: flex; align-items: center; gap: 9px; min-height: 48px; padding: 5px 15px; border-radius: 100px; background: #fffaf3; color: #3c3630; font-size: .81rem; }
.se-heroi__pesquisa span { color: var(--brasa-escura); font-size: 1.6rem; line-height: 1; } .se-heroi__pesquisa b { margin-left: auto; }
.se-heroi__resultado { display: grid; gap: 4px; margin-top: 10px; padding: 13px 18px; background: #fffaf3; color: var(--tinta); border-radius: 11px; border-left: 4px solid #285a9e; transform: translateX(-14px); }
.se-heroi__resultado small { font: 700 .57rem var(--f-mono); color: #205187; letter-spacing: .1em; }
.se-heroi__resultado strong { font-size: 1rem; letter-spacing: -.02em; line-height: 1.15; }
.se-heroi__resultado span { font-size: .72rem; color: #52483e; }
.se-heroi__resultado--mapa { transform: translateX(5px); border-left-color: var(--brasa-escura); }
.se-heroi__resultado--mapa small { color: #a8330a; }
.se-heroi__resultado--ia { transform: translateX(-7px); border-left-color: #ba7425; }
.se-heroi__resultado--ia small { color: #9d4f16; }
.se-busca .t-1 { max-width: 14ch; }
.se-experimento { background: #e7e0d4; border: 1px solid #c8beaf; border-radius: 28px; overflow: hidden; box-shadow: 0 30px 100px -50px rgba(11,10,9,.45); }
.se-experimento__barra { min-height: 56px; padding: 12px 24px; background: var(--carvao); color: var(--cinza); display: flex; align-items: center; gap: 15px; justify-content: space-between; }
.se-experimento__barra .mono { font-size: .68rem; letter-spacing: .12em; }
.se-experimento__aviso { font: 500 .68rem var(--f-mono); letter-spacing: .04em; color: var(--osso); border: 1px solid var(--linha-2); border-radius: 20px; padding: 6px 10px; }
.se-experimento__grade { display: grid; grid-template-columns: 260px minmax(0, 1fr); }
.se-experimento__menu { display: grid; align-content: center; gap: 10px; padding: 24px; background: #ded5c6; border-right: 1px solid rgba(11,10,9,.15); }
.se-experimento__menu button { display: grid; grid-template-columns: 30px 1fr; gap: 0 12px; align-items: baseline; min-height: 91px; padding: 18px 12px; text-align: left; color: #54483e; background: transparent; border: 1px solid transparent; border-radius: 14px; transition: background-color .2s, transform .2s; }
.se-experimento__menu button:hover { transform: translateX(4px); }
.se-experimento__menu button[aria-pressed="true"] { background: #fffdf8; border-color: rgba(11,10,9,.12); box-shadow: 0 10px 25px -18px #000; }
.se-experimento__menu button span { grid-row: span 2; color: #a8330a; font: 600 .73rem var(--f-mono); }
.se-experimento__menu button strong { font-size: .97rem; line-height: 1.2; color: var(--tinta); }
.se-experimento__menu button small { font-size: .73rem; line-height: 1.4; }
.se-experimento__palco { min-width: 0; padding: clamp(22px, 4vw, 50px); background: radial-gradient(circle at 85% 0%, rgba(255,90,31,.12), transparent 48%), #f7f3ec; }
.se-experimento__pergunta { min-height: 54px; display: flex; gap: 12px; align-items: center; border-radius: 50px; background: #fff; box-shadow: 0 10px 35px -22px #000; border: 1px solid #e1d9cd; color: #504a43; padding: 10px 22px; font-size: clamp(.77rem, 1.3vw, .96rem); }
.se-experimento__pergunta span { font-size: 1.6rem; line-height: 1; color: var(--brasa-escura); }
.se-experimento__cartas { margin-top: 26px; }
.se-carta { display: grid; align-content: start; gap: 12px; min-height: 335px; background: #fff; border-radius: 18px; padding: clamp(22px, 3vw, 38px); border: 1px solid #e2dcd1; box-shadow: 0 22px 50px -36px #1c120a; }
.se-carta__tipo { color: var(--brasa-escura); font: 600 .65rem var(--f-mono); letter-spacing: .11em; }
.se-carta h3 { max-width: 25ch; font-size: clamp(1.45rem, 2.6vw, 2.25rem); line-height: 1.08; letter-spacing: -.035em; font-weight: 780; }
.se-carta p { color: #4c463f; font-size: .94rem; max-width: 60ch; }
.se-carta__dominio { margin-top: 12px; font-size: .8rem !important; color: #315f40 !important; }
.se-carta--organico h3 { color: #21518e; }
.se-carta__fundamento { display: grid; gap: 5px; margin-top: auto; border-top: 1px solid #e1d8cb; padding-top: 17px; }
.se-carta__fundamento span { color: var(--brasa-escura); font: 600 .62rem var(--f-mono); letter-spacing: .1em; }
.se-carta__fundamento strong { color: var(--tinta); font-size: .86rem; font-weight: 650; }
.se-mapa { position: relative; height: 110px; background: repeating-linear-gradient(22deg, transparent 0 44px, #d9d3c8 45px 49px, transparent 50px 95px), repeating-linear-gradient(112deg, #eceae4 0 38px, #d6d1c8 40px 46px, #eceae4 48px 90px); border-radius: 10px; overflow: hidden; }
.se-mapa i { position: absolute; inset: 35% 0 auto 0; border-top: 10px solid rgba(255,90,31,.34); transform: rotate(-14deg); }
.se-mapa b { position: absolute; left: 50%; top: 18%; color: var(--brasa-escura); font-size: 3rem; }
.se-mapa span { position: absolute; right: 10px; bottom: 8px; font: 600 .56rem var(--f-mono); color: #554c43; }
.se-carta__estrela { width: 42px; height: 42px; display: grid; place-items: center; border-radius: 50%; background: #32241d; color: var(--ouro); font-size: 1.7rem; }
.se-carta__citacao { color: #235486 !important; font-weight: 650; font-size: .82rem !important; }
.se-experimento__base { background: var(--carvao); padding: 15px 24px; color: var(--cinza); font-size: .74rem; }
.se-experimento.se-js .se-carta { display: none; }
.se-experimento.se-js .se-carta.se-ativa { display: grid; animation: se-entra .4s var(--ease); }
@keyframes se-entra { from { opacity: .1; transform: translateY(12px); } to { opacity: 1; transform: none; } }
/* Sem JavaScript, as três hipóteses ficam visíveis e legíveis. */
.se-experimento:not(.se-js) .se-experimento__cartas { display: grid; gap: 16px; }
.se-prova { background: radial-gradient(55% 85% at 0% 100%, rgba(255,90,31,.16), transparent 75%); }
.se-prova .cabeca { margin-bottom: 42px; }
.se-prova__mapa { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(28px,5vw,72px); align-items: center; padding: clamp(23px,4vw,50px); border-radius: 28px; background: #211a16; border: 1px solid var(--linha-2); }
.se-prova__mapa figure { background: #f4efe6; color: var(--tinta); padding: 10px; border-radius: 18px; transform: rotate(-2deg); box-shadow: 0 30px 60px -25px #000; }
.se-prova__mapa figure img { display: block; width: 100%; height: auto; border-radius: 10px; }
.se-prova__mapa figcaption { font-size: .72rem; line-height: 1.4; padding: 10px 8px 4px; color: #51473f; }
.se-prova__mapa-copy h3 { max-width: 14ch; font-size: clamp(2rem,3vw,3.6rem); line-height: .98; letter-spacing: -.04em; margin: 24px 0 18px; }
.se-prova__mapa-copy p { max-width: 45ch; color: var(--cinza); margin-bottom: 26px; }
.se-prova__parede { display: grid; grid-template-columns: repeat(3,minmax(0,1fr)); gap: 12px; margin-top: 14px; }
.se-prova__parede article { display: flex; flex-direction: column; min-width: 0; padding: clamp(24px,3vw,38px); border-radius: 22px; background: #1a1613; border: 1px solid var(--linha); }
.se-prova__parede article > .mono { color: var(--brasa); font-size: .65rem; letter-spacing: .08em; }
.se-prova__sinal { display: flex; align-items: center; flex-wrap: wrap; gap: 10px; min-height: 104px; }
.se-prova__sinal b { color: var(--osso); font-size: clamp(1.5rem,2.8vw,2.9rem); line-height: 1; letter-spacing: -.04em; white-space: nowrap; }
.se-prova__sinal i { color: var(--brasa); font-size: 1.4rem; font-style: normal; }
.se-prova__parede h3 { font-size: clamp(1.25rem,1.8vw,1.6rem); line-height: 1.1; letter-spacing: -.02em; margin-bottom: 12px; }
.se-prova__parede p { color: var(--cinza); font-size: .87rem; }
.se-prova__parede a { display: inline-flex; width: fit-content; margin-top: auto; padding-top: 18px; color: var(--osso); font-size: .88rem; font-weight: 700; text-decoration-color: var(--brasa); }
.se-camadas__grade { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.se-camada { display: flex; flex-direction: column; padding: clamp(25px, 3vw, 44px); min-height: 370px; background: #fff; border: 1px solid #ddd5c9; border-radius: var(--r-l); box-shadow: 0 25px 50px -45px #17110d; }
.se-camada__n { font: 600 .71rem var(--f-mono); color: var(--brasa-escura); letter-spacing: .1em; }
.se-camada h3 { font-size: clamp(1.7rem, 2.35vw, 2.4rem); line-height: 1; letter-spacing: -.04em; margin: 40px 0 15px; font-weight: 790; }
.se-camada p { color: #554c41; font-size: .95rem; }
.se-camada__marca { display: flex; justify-content: space-between; border-top: 1px solid #ded7ce; padding-top: 17px; margin-top: auto; font: 600 .68rem var(--f-mono); color: var(--brasa-escura); letter-spacing: .08em; }
.se-ia { background: radial-gradient(50% 65% at 75% 45%, rgba(255,90,31,.14), transparent 72%), var(--carvao); }
.se-ia__grade { display: grid; grid-template-columns: .95fr 1.05fr; align-items: center; gap: clamp(40px, 8vw, 130px); }
.se-ia .lead { margin: 24px 0; }
.se-ia__fonte { font-size: .79rem; color: var(--cinza); line-height: 1.7; }
.se-ia__fonte a { color: var(--osso); }
.se-ia__placa { background: var(--carvao-2); border: 1px solid rgba(255,90,31,.3); border-radius: 25px; box-shadow: 0 40px 90px -45px #000; overflow: hidden; }
.se-ia__placa-topo { border-bottom: 1px solid var(--linha-2); padding: 22px 25px; color: var(--brasa); font-size: .67rem; letter-spacing: .1em; }
.se-ia__placa > p { display: grid; grid-template-columns: 12px 1fr; column-gap: 16px; padding: 19px 25px; border-bottom: 1px solid var(--linha); }
.se-ia__ponto { width: 8px; height: 8px; border-radius: 50%; background: var(--vivo); margin-top: 9px; }
.se-ia__placa > p strong { font-family: var(--f-mono); font-size: .93rem; font-weight: 600; }
.se-ia__placa > p small { grid-column: 2; color: var(--cinza); font-size: .78rem; }
.se-ia__placa-base { padding: 23px 25px; color: var(--cinza); font-size: .85rem; background: #221813; }
.se-ia__placa-base b { color: var(--osso); }
.se-processo__passos { list-style: none; padding: 0; border-top: 2px solid var(--tinta); display: grid; }
.se-processo__passos li { display: grid; grid-template-columns: 70px .75fr 1fr; gap: 18px; align-items: center; min-height: 126px; padding: 22px 0; border-bottom: 1px solid rgba(11,10,9,.17); }
.se-processo__passos b { color: var(--brasa-escura); font: 600 .85rem var(--f-mono); }
.se-processo__passos strong { font-size: clamp(1.4rem, 2.2vw, 2rem); letter-spacing: -.03em; line-height: 1.1; }
.se-processo__passos span { color: #544b41; max-width: 46ch; }
.se-faq__grade { display: grid; grid-template-columns: .8fr 1.2fr; gap: clamp(30px, 7vw, 100px); }
.se-outros { padding-top: 0; }
body[data-pagina="seo"] .rodape__frase { font-size: clamp(1.65rem, 2.2vw, 2.3rem); max-width: 19ch; }
.se-heroi ~ .sec .cta-final { padding-block: clamp(36px,4vw,55px); }
@media (max-width: 900px) { .se-heroi__grade { grid-template-columns: 1fr; } .se-heroi__preview { max-width: 570px; margin: 16px auto 0; } .se-experimento__grade { grid-template-columns: 1fr; } .se-experimento__menu { display: flex; overflow-x: auto; border-right: 0; border-bottom: 1px solid rgba(11,10,9,.15); } .se-experimento__menu button { min-width: 185px; } .se-camadas__grade { grid-template-columns: 1fr; } .se-camada { min-height: 250px; } .se-camada h3 { margin-top: 22px; } .se-camada__marca { margin-top: 25px; } .se-prova__parede { grid-template-columns: 1fr 1fr; } }
@media (max-width: 760px) {
  .se-heroi { padding-top: calc(var(--topo-h) + 42vw); }
  .se-heroi .pg-heroi__titulo { font-size: clamp(2.75rem, 11.2vw, 4.2rem); }
  .se-heroi__preview { margin-top: 24px; padding: 18px; }
  .se-heroi__resultado { transform: none; }
  .se-experimento__barra { flex-wrap: wrap; padding: 15px; }
  .se-experimento__menu { padding: 14px; gap: 7px; } .se-experimento__menu button { min-width: 160px; min-height: 83px; padding: 12px 9px; grid-template-columns: 22px 1fr; gap: 4px; } .se-experimento__menu button strong { font-size: .85rem; }
  .se-experimento__palco { padding: 16px; } .se-carta { min-height: 350px; } .se-experimento__base { padding: 15px; }
  .se-prova__mapa, .se-prova__parede, .se-ia__grade, .se-faq__grade { grid-template-columns: 1fr; } .se-prova__mapa figure { transform: none; } .se-prova__sinal { min-height: 85px; }
  .se-processo__passos li { grid-template-columns: 38px 1fr; gap: 6px 12px; } .se-processo__passos li span { grid-column: 2; }
}
@media (prefers-reduced-motion: reduce) { .se-experimento.se-js .se-carta.se-ativa { animation: none; } }